Lisa Rousseau

Lisa Rousseau

Marketing Director/Board Member

2019-Present

Marketing Director/Board Member, Great Brook Academy, Pembroke, NH

Responsible for marketing, communications, and strategic business development through media relations, branding, advertising, and digital media. Collaborate with community stakeholders and constituents to ensure the growth of Emergency Medical Services in New Hampshire. Develop methods and project planning for the sustainability of the scholarship program to enrich the student experience and educational opportunities.

2019-Present

Marketing Director, Great Brook EMS, Pembroke, NH

Responsible for marketing, communications, and strategic business development through media relations, branding, advertising, and digital media. Collaborate with community stakeholders and constituents to ensure the growth of Emergency Medical Services in New Hampshire.

2019-PRESENT

Community Relations Specialist, Northeast Delta Dental, Concord, NH

Manage all aspects of sponsorship requests including contribution decisions, event details and marketing deliverables that are focused on our mission and vision. Maximize branding throughout Maine, New Hampshire and Vermont, while supporting corporate SMART Goals. Assist the President & CEO regarding sponsored community events and assist with writing and editing speeches, op-ed’s,in addition to preparation for appearances. Provide weekly reporting of Corporate Giving while managing the crucial aspects of the budget.

2010 – 2015

Community Sponsorship Coordinator, Northeast Delta Dental, Concord, NH

Coordinated the details of sponsorship requests in support of our valued community relationships throughout the New England Region. Cultivated philanthropy objectives and details while promoting brand recognition and growth through strategic marketing, communication plans, and content writing.

2015 – 2016

Contract Administrator/HIPAA Coordinator, Northeast Delta Dental, Concord, NH

Wrote and maintained dental insurance policies for group and individual markets. Prepared rate and form filings including state forms consistently meeting mandated regulatory compliance. Wrote and prepared filings for all plans regarding the Affordable Care Act following Federal and State Exchange regulations. Supported Corporate initiatives and Legal Counsel while ensuring compliance and maintenance of HIPAA regulations in addition to corporate filing requirements, while upholding business integrity and the protection of our business, customers, clients and colleagues. Strong involvement with the HIPAA Team, Corporate Glossary Team, DUST Team, and the Team Power Newsletter committee to ensure targeted integration of workflow and communications.

2014 – 2015

Account Services Representative, Northeast Delta Dental, Concord, NH

Expedite legal documents for new and existing business while complying with and supporting HIPAA regulations ensuring the privacy of our clients and customers. Support our sales and marketing staff with various documents, benefit materials, and assist in organizing company sponsored business events.

2006 – 2014

Customer Service Representative, Northeast Delta Dental, Concord, NH

Responded to questions and concerns via phone inquiries in a timely, empathetic manner.Composed and sent written correspondence via mail or Email to customers clarifying benefits, claim inquiries and allowable procedures while complying with HIPAA regulations.Performed various tasks and related duties, as needed, to meet division and corporate goals.Worked collaboratively with other internal department personnel to resolve customer inquiries.Maintained interdepartmental workflow by fostering a spirit of cooperation.Maintained professional knowledge by attending company training and educational workshops.

 

Education

  • JUNE 1984 - HS DIPLOMA, MANCHESTER HIGH SCHOOL WEST, NH Diploma.
  • MAY 2019 - BACHELOR’S DEGREE, SOUTHERN NEW HAMPSHIRE UNIVERSITY (SNHU) Completed BA in Communications with a focus in Professional Writing and a Minor in Social Media Marketing
  • Lisa is a member of the National Society for Leadership and Success, and the Public Relations Society of America (PRSA).

Skills

Marketing80%
Branding85%
Communication skills and Facilitation90%